Disabled Dancer
Saatchi & Saatchi, London created commercials that feature a disabled dancer for its “Life Flows Better” campaign for Visa. The dancer, Bill Shannon uses his crutches and skateboard to perform his dance routine. I guess they figured that his routine meshes well with the theme of the campaign. Out of all the creative campaigns that they could have done they chose a commercial idea that centers around a disabled dancer? Does visa have an image problem that they are trying to resolve? I mean I have nothing against the disabled making a living, I am one myself. But I am sure that an agency with Saatchi’s reputation could have come…
Windvertising Getting bigger
Just a bit over a month ago I wrote a post on Windvertising and now its great to see that its being noticed on a much larger scale. According to a Brandweek article, Ricoh a large provider of office technology is teaming up with WePOWER to implement a more eco-friendly advertising solution for the company. The company’s more eco-friendly advertising will display in the middle of Times Square. WePOWER will implement its technology which will consist of 16 wind turbines and 64 solar panels. This new execution will supposedly save $15,000 in electricity bills. This will obviously reduce the company’s carbon footprint tremendously. Lots of companies are attempting to “go…
A Laugh for the Day
I got this image from a buddy at work. I asked if he was the “Photoshopper” but he said that it wasn’t his work. I honestly believe that the American auto-industry is laughing at us. I am almost positive this was some quick Photoshop work and its awesome. I truly appreciate the humor and it tells the auto-industry that consumers aren’t stupid, we know what your doing. Enjoy everyone. Best,A.B.
So Jack Isn’t Dead?
I am sure that most of you have heard by now that in an effort to engage the audience Jack in the Box debut a spot during the Superbowl where Jack, their mascot, gets hit by a bus. After he is hit he goes into a coma that he was in for a month. Now that Jack is out of the coma, The Hang In There Jack campaign is coming to an end. You can see the campaign at Hang In There Jack. The famous Jack is announcing plans for a new logo and a new Web-site design. Advancements do help get people out of comas, right? Personally I was…
A Make-Believe Language?
I read the advertising section of the New York Times a featured article by Stuart Elliot where he discusses the new ad campaign by Mars which is the parent company of Snickers. The Snickers folks are at it again. There campaign this time is centered around the a make-believe language called Snacklish. According to the Times article Snacklish is a humorous way of speaking everyday phrases into the Snicker-centric language. For example, the phrase Patrick Ewing becomes “Patrick Chewing” according to the Times piece. The site Snickers.com will soon have a translator where people can translate their own phrases. My question is, who are you kidding? Are they really targeting…
TNT’s Trust Me
So I’ve been extremely ill this weekend. I’ve been in my apartment pretty much the entire weekend. Since I cannot be out gallivanting around in my van due to my obnoxious cold, I decided to check out a relatively new TV show titled Trust Me. A show about the goings on of an ad agency. it revolves around the lives of 2 friends, the primary Art Director and Copywriter at RGM, the fictional ad agency. It shows how the two main characters balance their careers, private live, and friendship with each other. The main rival is the ARC Mobile account that is constantly in jeopardy of being lost. I think…
No, Not Another Poker Show
I saw this ad on on Adrants and thought yes, another poker show I get to watch. Upon taking a closer look I realized that it isn’t an ad for a poker show, its an ad for a new show by CNBC titled Demolished. According to the Adrants article its a show on how the American dream became a nightmare. I can only assume that this show will focus on the collapse of the U.S. housing market. For those of you who don’t know, the idea of the American dream is being a success, owning a home with a white picket fence. I thought the ad was for a poker…
Viagra in the Mid-East
A couple of days ago I thought of an ad I once saw in Saudi Arabia many years ago (2002, I think). So, trying to be the best ad blogger I could be, I tried to find that particular TV commercial. The commercial I saw was a spot for Viagra but even that I am not sure of. All I know for sure is that it was a commercial promoting some erectile dysfunction medication. Now before I tell you about the commercial you should know that television in Saudi Arabia and the Middle East in general is highly censored. You should also know that I can’t recall every exact detail…
Oh, Facebook
I believe I saw the ad above on Facbook’s sidebar ads a few weeks ago. It’s one of the funniest things I ever saw. Does anyone have that much “Man Hood” to earn up to $9,000 for your donations? Maybe I should change professions. What do you guys think? These ads, is how Facebbok makes its money I guess. What I think bothered me the most about the ad is that it was tailored to a location close to where I am which seems a little big brother-ish but it makes the ad more relevant to the audience. None-the-less, I thought the ad was hilarious. Best,A.B.
A 2nd Arm Wrestling Movie
There have been many movies on basketball, many movies on football, and some could argue even hockey but not so many on arm wrestling besides Sly’s “Over the Top.” Now there is a second “Pulling John” hitting the big screen in March. I feel the title needs some editing. Why, you ask, because people will always think of that joke that involves someone named “Johnson.” Yea, I know you know the joke I’m talking about. The movie is actually a documentary about arm wrestling. I wonder how it will do? Is arm wrestling very popular still? Back to the original arm wrestling movie “Over The Top,” I didn’t think it…