An Alexa for the Middle East?
I’m not sure that this is an actual Alexa commercial but it demonstrates the kind of questions that would be asked of Amazon’s Alexa in the Middle East. I’ve found a couple of these types of videos online lately. Also, I recently discovered that Amazon is launching Alexa in Saudi Arabia which I think is very cool.
Should Inside That Ad Start a YouTube Channel?
I’ve been thinking about how I could possibly start an Inside That Ad (ITA) YouTube channel. Do you guys think that’s even possible?
Year 2017 Most Watched Ads on Google’s YouTube
It’s time for the year-end lists, and here’s a fun one—the 2017 YouTube Ads Leaderboard, featuring the most-watched ads on the video platform this year. You’ll recognize many of the spots, from Super Bowl commercials (Mr. Clean, Kia, Budweiser) to well-known celebrity spots (Natalie Portman for Miss Dior, Dwayne “The Rock” Johnson” for Apple). Remarkably, the No. 1 spot on the list, with more than 150 million views, comes from India. It’s a Samsung spot that we wrote about back in January, shortly after it broke and began pulling in views by the millions in just its first few days. See all 10 spots below, along with their global view counts for…
Top 5 Video Practices for 2017
Looking back at 2016, the year was one of the biggest yet for video marketing. More and more outlets adopted this form of advertising than ever before, and this massive adoption rate created new practices and trends that no one really saw coming. Read more on Adrants.