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This Condom Maker Just Designed Some Sportswear
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A new fashion-flavored campaign is putting a new spin on the idea of a full-body condom.
To prove how comfortable its proprietary non-latex material really is, condom brand Skyn decided to create a line of athletic wear, and put it to the test.
A smoky, sultry 1:30 ad from Sid Lee Amsterdam features tech-infused clothing designer Pauline von Dongen describing her approach to the project, including dragonfly-wing-inspired flaps on the arms of a shirt, which can supposedly give a long jumper more, um, lift.
Client: Skyn
Agency: Sid Lee Amsterdam
Read more on Adfreak.
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