PC vs MAC: Transformer Style
I found this video, initially on creativebits.org an Apple oriented design community but it is a YouTube video. This piece of creative was created by Nick Greenlee, a digital media designer. The piece is an absolute mastery of digital computer-generated imagery. The reason I feel the need to talk about it here is because it combines the Mac vs PC ads with the 2007 Transformers movie very well. I actually thought it was a brand new commercial created by TBWA Chiat/Day. This short movie not only combines the Mac commercials with the Transformers movie— it also has a little Terminator thrown in there. It gives you a literal demonstration of…
Where is the Connection?
Here us another ad for Virgin Atlantic Airlines but this time it’s a print ad. I found it on a very good creative advertising site adsoftheworld.com. You guys can see the print ad, can you find the connection between a hooker and the Kenyan Rugby team? I know that it’s a play on words and all but I can’t make the connection so that it makes sense to me. It is a very funny print ad and I realize that they are only sponsoring the rugby team. I can make a connection between hooker and virgin but why would this be on a print ad sponsoring the rugby team? Are…
Just a Little TMI: Sleeper
Can you believe this ad actually targeted the mainstream audience? I thought it was very tasteless TV Spot. Since this blog tries to let you know who created all the ads mentioned in the posts and this is no exception. BBDO Worldwide made the spot for Virgin Atlantic Airlines. The commercial aired in 2004. Your thoughts, anyone? Also, it is important to note that the spot was for South Africa. Best,A.B.
Australian Cancer PSA
I ran across a rap music video on cancer of all things. I discovered the piece on another advertising blog and thought I should share some of my opinions on the video. Oh and by the way that other blog I follow is adfreak. As you can probably tell it is a Youtube video, the title on YouTube claims that it was too hot for TV. The music video was made by Australian rapper Al Bino as a PSA, as a reminder to protect yourself from the sun. It is currently summer time down under. According to adfreak the video was meant as a PSA. But why would the music…
Hillbilly Herald
Well I have nothing new for today but I went to see a cool band play at the House of Blues in West Hollywood. The band is Hillbilly Herald and People. They were awesome. Big props to my boy Jimmy!! Best,A.B.
Marketers on Super Sunday
Today, I want to give you guys a list of who will advertising during the game on Superbowl Sunday. So here goes: 1. Anheuser-Busch2. Audi3. Bridgestone4. CareerBuilder5. Cars.com6. Coca-Cola, Co7. E-Trade Financial8. Pepsi’s Frito-Lay9. General Electric10. GoDaddy11. Hyundai12. Monster13. NFL14. Pedigree15. PepsiCo Beverages I found an AdAge article that actually provided the list. All the agencies are listed in the article linked. Best,A.B.
3D Ads on Super Sunday
Dreamworks Animation and PepsiCo’s SoBe Lifewater have joined together with Intel Corporation and NBC to present an ad in 3-D for the first time in television history. The ad will be debut trailer for Dreamworks’ new 3-D animated film “Monsters vs. Aliens,” which comes to theaters in the U.S. on March 27th. To get the full experience of the trailer it must be viewed using 3-D glasses that the Intel Corporation has produced. The glasses will be distributed by PepsiCo’s Sobe Lifewater brand. Te question is, why would a bunch of young guys and ladies sitting around, drinking beer, and having fun suddenly stop to put on a pairt of…
No Second Date?
What do you guys think? I bet he won’t be getting a second date. This TV spot brought some laughs when it aired during the 2004 Superbowl. It absolutely captured the attention of its intended target audience. The spot aired on Superbowl Sunday when 80 percent of the U.S. is watching the game. It was definitely a conversation starter the next day, and by default, made itself a memorable commercial. People recalling funny ads they’ve seen will help the product sell in grocery stores. DDB Chicago created the spot for Anheuser-Bush. No long analysis for this one, it was just funny and memorable, which made this creative execution an effective…
Superman Elevator
Promoting movies on elevator doors have been popping up all over the place from what I can tell. I have seen them just about every time I go to a movie theatre here in L.A. Speaking of movies, I go to a new movie just about every week. So needless to say, I have gotten to know those elevator promotions rather well. Most of the elevators show the main image representing the movie, which is nothing special except for the Superman Movie elevator below. By the way, I found this unique piece of advertising on adsoftheworld.com. The elevator portrayed Clark Kent removing his clothes to become Superman, his true identity.…
A Gifted Baby
I would first like to give you a short road map of what I’m going to share with you in my blog. I am going to share with you my insights on interesting advertising. We’ll talk about what was creative about a particular message, what wasn’t, and did the message resonate with its intended audience. Finally, did it accomplish its goal of standing out among the millions of ads that people see everyday. I hope that after reading this blog you feel at least a little more knowledgeable about quality advertising. But please also remember that these are simply my opinions. It is up to you to form your own…