Story Behind “Keep Calm and Carry On”

Apparently, there is an amazing story behind the “Keep Calm and Carry On” campaign. And that’s what I want the stories on Inside That Ad to be. To give you, the reader, the background story behind the campaign, advertisement, and/or agency.

The image below is courtesy of Adverblog.

Check out the video below for the full details.

The “Keep Calm and Carry On” campaign was born when the British government commissioned a series of propaganda posters intended to reassure the public during World War II with Germany. The campaign started with two posters. The first 2 posters are shown in the image below.