A Holiday to Remember | Chevrolet
This commercial from Chevrolet is one of the best ones I've seen in 2023.
Amica Helps You Understand Saver’s Remorse
Do you know Saver's Remorse is? If not, the Amica Mutual Insurance Company wants to help you understand it.
Gillette Commercial & Me Too
Hello World, A few days ago I saw a Gillette commercial that I thought was about bullying at first glance. And it was, but the topic that the commercial really focused on was the #me too movement that we all must be conscious of in a time sexual harassment and bullying is more out in the open. But grabbed my attention is that they incorporated the within the ‘The Best a Man Can Get’ campaign which has turned 30 this year. “The Best a Man Can Get” during Super Bowl XXIII in 1989 with a BBDO campaign promoting its Atra razor line. Now we live in a different kind of…
Leather and Cookies by Axe
Way back in the 1970s, a team at Ogilvy came up with the timeless phrase “Two great tastes that taste great together.” That classic bit of copywriting described the irresistible combination of chocolate and peanut butter in Reese’s cups. But it could apply to almost any two seemingly incongruous flavors, smells or other sensations, including … leather and cookies? Since its 1984 debut, Axe has given the teenage boys of the world many classic bodywash and bodyspray scents, including Africa, Anti-Hangover and Denim. But this new product may be its oddest yet. The Unilever brand turned to German creative agency Dokyo to help promote the impossible combination of Leather +…
Everyone Gets a Little Excited with Fiat & Viagra
So I’ve wanted to write about this advertisement for quite some time now but just haven’t got around to it. There are some ads that try to fake you out with what they’re trying to advertise and this is a great example of that. Then starts out by showing a young (at heart) couple where the wife is “ready to go-Pun intended.” The husband excitedly runs to the restroom to take a little blue pill. But, alas he accidentally drops it out the window and it goes for a ride through the city. At the and of the tumbling journey of the blue pill it was swallowed by the The Fiat 500X which made…
