https://www.insidethatad.com/tags/anomaly/Recent content in Anomaly on Inside That AdHugoen-USThu, 25 Jun 2026 09:00:00 +0000https://www.insidethatad.com/posts/hoka-together-we-fly-higher-2025/Thu, 25 Jun 2026 09:00:00 +0000https://www.insidethatad.com/posts/hoka-together-we-fly-higher-2025/<p>Most performance footwear advertising is about the individual. The lone runner before dawn. The athlete breaking through the wall. The shoe that makes you faster, tougher, better. HOKA&rsquo;s 2025 global campaign, created by Anomaly, deliberately walks away from that playbook — and in doing so, produces something more memorable than any of it.</p> <p>&ldquo;Together We Fly Higher&rdquo; launched globally in July 2025 and centers on a deceptively simple idea: no runner gets there alone.</p>https://www.insidethatad.com/posts/budweiser-puppy-love-2014/Wed, 24 Jun 2026 10:00:00 +0000https://www.insidethatad.com/posts/budweiser-puppy-love-2014/<p>Budweiser has spent decades building one of the most emotionally resonant advertising franchises in Super Bowl history around a breed of horse that most Americans will never ride and a product they may or may not drink. The Budweiser Clydesdales, introduced in 1933 to celebrate the end of Prohibition, have appeared in Super Bowl spots that have made grown adults cry in stadiums full of strangers. &ldquo;Puppy Love,&rdquo; which aired during Super Bowl XLVIII in February 2014, may be the high point of that entire tradition.</p>